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With rising global demand for food tech, Israel’s foremost cultured meat player rebrands

In recent years, global health crises and geopolitical conflicts have posed enormous challenges to food supply chains, causing food shortages and motivating governments to strengthen food security through alternative approaches to production.

The climate crisis has also affected access to nutritious, affordable food for billions of people, particularly in countries that rely heavily on food imports. These challenges continue to fuel interest and investment in food tech as we witness the steady growth of the industry.

The rise of alternative proteins — by the numbers

Alternative protein is one of the most promising sectors in food tech positioned to combat climate change and enhance food security. Countries all over the world are racing to develop alternative protein sources, a primary food component of the future of food.


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